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SEO Case Study – Spider Business Center, UAE

SEO Case Study – Spider Business Center, UAE

Delve into the transformation of Spider Business Center, a leading business setup consultancy in Dubai. Through a comprehensive SEO strategy, I helped revive and grow their organic presence amidst major Google algorithm updates and intense local competition.

Client Internal (Full-time SEO Role)
Service SEO Strategy, On-Page & Off-Page Optimization
Date June 2024 – Ongoing

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Goal

The goal of the SEO campaign for Spider Business was to increase organic traffic, improve search visibility for high-intent keywords, and boost online sales through content optimization, technical fixes, and off-page SEO strategies.

Moreover, the site was ranking on irrelevant keywords instead of our niche keywords, The requirement was to rank on new and niche-related keywords

Strategy

Technical SEO Audit & Fixes:
We began with a full technical audit using Screaming Frog and Ahrefs to identify crawl errors, slow-loading pages, and duplicate metadata. Fixes were implemented across all core pages.

On-Page Optimization:
Updated key service pages with optimized headers, improved keyword targeting, internal linking structure, and added schema markup for enhanced visibility in SERPs..

Strategy

Content Strategy:
Developed long-form, SEO-optimized blog articles around informational and transactional keywords to target different user stages — from awareness to conversion.

Off-Page SEO & Link Building:
Secured niche-relevant backlinks and local citations to improve domain authority and build trust, especially within the UAE market.

GMB Optimization:
Enhanced the Google Business Profile with location-based keywords, client reviews, and regular posts to improve local pack rankings.logs.

Results:

✅ 180% increase in organic traffic (from Aug–April)
✅ 25+ keywords now rank on Page 1 (including “Dubai business center”)
✅ Bounce rate reduced by 23% through content revamp and speed optimization
✅ Domain Rating improved from 14 to 41 in 6 months
✅ Increased qualified inbound leads directly via organic search

Sales Impact:

✅ +72% increase in organic-driven sales
✅ Reduced dependency on paid ads

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172

Knife Store Website Design And Development.

Delve into the narrative of “Kirari,” a cutting-edge online knife store I’ve crafted. Featuring WordPress WooCommerce, it boasts multi-currency, multilingual, and multi-payment capabilities, delivering a seamless shopping experience worldwide.

Client Matt
Service Web Development
Date 10 Nov 2023

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Goal

The goal of the Kirari project was to establish an innovative online platform for premium knife sales, elevating the brand’s presence in the digital market.

Strategy

Leveraging WordPress WooCommerce, we developed a robust e-commerce platform with features like multi-currency support and integration with eBay and Amazon to expand market reach.

Strategy

Focused on luxury and quality, the website boasts a sleek design, minimalist aesthetic, and intuitive navigation for an exceptional user experience.

In this comprehensive case study, I showcase my expertise in developing “Kirari,” an avant-garde online knife store. Leveraging WordPress WooCommerce, I meticulously crafted a visually stunning and user-friendly interface tailored to enhance customer engagement. With a strategic focus on design and usability, every element of the UI was carefully curated to ensure seamless navigation and an immersive shopping experience.

Additionally, “Kirari” boasts an array of essential features to streamline the purchasing process. From multi-currency and multilingual support to the integration of multiple payment gateways, every aspect was fine-tuned to cater to a diverse global audience. Moreover, the inclusion of a chatbot further enhances customer convenience, providing instant assistance and personalized recommendations.